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[2010] Conor Murphy: Glog-5539

by VanBerkel
Last updated 8 years ago

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[2010] Conor Murphy: Glog-5539

Drink, Drive, you Bloody Idiot

Research Questions1)What is the focus of the campaign?To make the public aware of the dangers of Drink Driving.2)What is the target audience?Any person who either drinks Alcohol or Drives.3) How has this campaign been advertised?Via Radio/Television Ads as well as billboards and signs4) Do you think this campaign has affected the problem positively?Definately, yes.5) What are the limitations of this campaign?Some people may either zone out if the add is boring or not see it at all


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